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2019-04-26

Strategic Price

Pricing

Strategic pricing clarifies the relation between market segmentation and price , and delivers the tools your organisation needs to stay focussed on value as you determine break-even, define price elasticity, and analyse trade-offs between features and price points. Using strategic pricing tools yields a better positioning approach. Strategic pricing understand costs, competition, values, and influence. Various strategic and analytic tools are available to identify various pricing strategies, to decide when and how to raise price and how to address price erosion situations.